Kathryn Wilson to share the lessons behind building a resilient retail brand

As the founder of one of New Zealand’s most recognisable fashion brands, Kathryn has spent more than two decades building a business that has continued to evolve alongside its customers. Her journey has been shaped by changing markets, shifting consumer expectations and the constant challenge of balancing innovation with long-term brand strength.

At RECON, Kathryn will share the story behind building the Kathryn Wilson brand, reflecting on the milestones, challenges and lessons that have shaped her business. She’ll explore how the role of physical stores continues to evolve, the opportunities created through omnichannel retail, and the business developments that have emerged over the past 18 months.

For Property Council members, these insights extend well beyond retail operations.

The strongest retail environments are built on successful partnerships between landlords and retailers. Understanding what leading brands need from physical spaces—today and into the future—helps inform leasing strategies, investment decisions and the creation of destinations that continue to attract customers.

As retailers adapt, retail property must evolve alongside them.

This year’s RECON theme, Progress under Pressure, recognises that uncertainty is creating new opportunities for innovation across the sector. While the challenges facing retail are well understood, many businesses are finding new ways to strengthen customer relationships, refine their offer and invest with greater purpose.

Kathryn’s experience offers a practical perspective on what resilience looks like in today’s market. Her keynote will provide attendees with honest reflections on leading through change, adapting with confidence and making decisions that position a business for long-term success.

In a year where every decision carries greater weight, RECON offers the opportunity to step away from the day-to-day, gain fresh perspective and return with practical ideas to strengthen partnerships with the retailers helping shape successful retail destinations.